“I think first and foremost school systems and individual schools need to be thinking about how they’re highlighting successes that they’ve had,” Lynda says.
“It really truly transforms your culture because it develops positive relationships within not just the staff and students, but the community as well,” Maura says.
“If we don’t take care of our kids and the needs that they’re bringing to us, we’re not going to be able to be where we want to be academically,” Keith says.
“If you can hear directly from children, and hear their passion, and hear how smart they are, and hear how creative they are, then you’re going to be making good stuff,” Nick says.
We highlight and investigate success stories in school communications campaigns. Through interviews with today’s educaitonal and communication leaders address the issues, obstacles and best practices of communicating with your community in today's all-access social media-driven world.
"To ignore the link [between performance and...] poverty is to beg for failure in any successful use of this testing system."
“The belief is not about me. The building is not about me. It’s about the culture of the community, the district… Begin with the end in mind.”
"I believe our biggest problem with technology actually starts in our minds. Our minds our the greatest software ever invented and we need to program it for excellence."
"Nobody has ever complained to me that we've given too much communication. [...] My belief is that you shouldn't try to hide anything or make anything appear what it is not. Whatever we are going to do we are going to send out factual information."